 Home | Site Map |
|
|||
|
|
 |
Website Basics
The Basics You have a flourishing business - everything is in its place. You just miss one important piece of marketing: an Internet Presence a website. Like everything in business, getting a website needs planning. Getting an effective website needs even more planning. Here are some basic things to know and plan: The WWW What is the www or the internet? Basically a network of websites from all over the world you can access via your computer for which you need an internet connection and a browser. Internet connections are available from ISPs, and most of the popular browsers are free downloads from the internet. Just like writing/typing an address on a postal envelope, you type the website address in the browser beginning with http://www. and ending with either .com, .net, .org, .biz, .nz, .uk, etc. So if you want to access the microsoft website, you would type http://www.microsoft.com in the browser and hey, presto! You get all the information about microsoft and its products on your browser. Just click on the available links and you are on your way. Your Website Your website will be a bunch of pages all linked together via hyperlinks. You can ofcourse have a one-page website or as many pages as you like - depending on the amount of information you want to share with your visitors. Hyperlinks are text or images pointing to another page, just like the heading of this article points to my website. Your Audience As the web has grown, so has the types of people who access it and how they access it. As we say, it is impossible to please everybody. It is very difficult to design a website which will be accessible to all. Carefully choose your content and design, keeping in mind who your target audience is and what type of equipment they use. Equipment here means the computer and other hardware and also includes the software used for connecting to the internet and browsing it. The best way to reach more people is to use pure HTML, and keep the use of scripting languages like JavaScript, Java, and other plug-ins to the minimum. While this may not make your site flashy,stylish or trendy, you will have the satisfaction of knowing that your site is accessible to most of the people. Afterall, that is the whole point of this exercise, right? Designing your website means knowing your audience and their requirements.
Now that introductions are over, lets get down to the core of your website: Content. The most important aspect of any website, content is the one thing that will keep your visitors at your site and keep bringing them back. The content should depend on what you want to let your visitors know - about the company, the products, the services. Keep the content interesting, updating it often for repeat visitors. Often this can mean providing more details about different aspects in your business, like seasonal discounts, etc. Your visitors will visit your site again and again if the content is relevant, and there is something new everytime they visit. Layout A well laid out website will be a successful one. Whether you design the site yourself, or outsource the task to a webdesigner like us, first layout your ideas on paper. Choose text, color and graphics carefully, they all contribute to the page load time. Starting with your Home Page, keep it fast-loading, with a good navigational structure. Try to follow the same layout for the whole website. Change the layout only for different sections and not different pages. If the navigation bar is at the top on your HomePage, keep it at the top in all the other main pages. Consistency in layout is very, very important. These are just some of the basics about building a website. There are many more, some requiring a article all about themselves. Keep visiting, as I plan to write about as many as I can. Ofcourse, you are welcome to email me your suggestions/comments about what you would like to read about in webdevelopment. D.zigns dzignerwebs Tasneem Rangoonwala is the Web Development Co-ordinator in D.zigns Enterprise Solutions, offering web design and related services as a freelancer.
MORE RESOURCES:  Yahoo! News Search Results for website design Yahoo! News Search Results for website design • Anttix Brings New Approach to Website Design Plainfield, South Suburbs Client... In a time when so many website design companies attack projects with an impersonal cookie-cutter methodology, or an overextended blitz, Anttix brings a refreshing approach to web design in Plainfield and the greater Chicago area. Using a seven step process, the client's unique vision is fused with the appropriate layout, color schemes, and graphics to create appeal and impact. Any website that ... • Miles Design and RATIO Architects Win National Website Award Indianapolis - Miles Design and RATIO Architects announced today that www.RATIOarchitects.com took home first place honors in the Society for Marketing Professional Services (SMPS) Marketing Communications Awards website category. • Wave Design works on Child Accident Prevention Trust website The Child Accident Prevention Trust has appointed Wave Design to revamp its website. • Zoara Unveils New Design and Features for Diamond and Jewelry Website Zoara, the premier website for diamonds and jewelry, has launched their new and improved website, www.zoara.com. Complete with new products such as diamond rings as well as news and information, Zoara's new site also offers consumers a unique shopping experience. • Privacy Data Systems Announces New Website Design CHARLOTTE, NC--(Marketwire - July 28, 2010) - Privacy Data Systems (PDS), developer of patent-pending privacy software , officially launches its website design, www.PrivacyDataSystems.com , with a dynamic, new look. PDS' former website, www.SenditCertified.com , has been merged with www.PrivacyDataSystems.com to ... |
|
|
|
RELATED ARTICLES
Are You Driving Away Potential Customers? When a prospect lands on your website will he or she understand what you are presenting? Do your ordering/sign up instructions make sense? Can prospects easily find the information they are searching for? If you don't know the answers to these questions you may be driving away potential customers.As a writer I put a lot of effort into making ideas clear. Browser Compatibility Internet Explorer, created by microsoft has been the most popular web browser for many years. But the gap is shrinking with the release of Mozilla Firefox, by an open source community. Website Sales: 10 Strategic Tips To Maximize Your Profits If you've a website but not making a lot of profit from it, cheer up because I have 10 website sales secrets that can help you maximize your sales and profits, starting now:1. Tell people the point or focus of your web site. Web Design: Use it to Showcase the Message If you are designing a web site for which the achievement of high conversion rates is a priority, focus your design efforts on showcasing and highlighting the content and copy.For sites where conversion rates are a priority, the primary purpose of design should be to present the message in such a way that it delivers the maximum impact. Lead Capture Pages Explode Your Direct Sales Business Online! Are you building a direct sales or mlm business online? Using lead capture pages can significantly improve your recruiting results and save you lots of time and money! I have known a few people who earned 5-figure monthly incomes in their mlm businesses and they used lead capture pages for Internet marketing.What is a lead capture page?A lead capture page is similar to a minisite in that it is a simple, one page website that leads your visitor to take ONE action. Tableless Web Designs: Why I Switched Since I made the switch 6 months ago to a tableless design on my main site, I've noticed some interesting things: My search engine rankings have dramatically improved My bandwidth usage has dropped about 50-75% I can now make changes to the look and feel of my site easily by just changing the one file, the stylesheet. Let's look at why my search engine rankings improved. 10 Web Site Design And Writing No-Nos 1. Don't load your web site with a lot of high tech clutter. Should You Bother Learning HTML to Build Webpages? The most popular method to build webpages today is to use WYSIWYG (What You See Is What You Get) software. Microsoft FrontPage and Macromedia Dreamweaver are prime examples of WYSIWYG software. Make Artistic Graphic Designs Are you a student of graphic design? If you have taken time in extra reviews and put "graphic design" and "drawing" into any search engines, you'll get almost the same result = descriptions of graphic design programs at many design schools. Baffled? Well, it's like this: As a student interested in graphic design, you have to take drawing and not actually a degree in fine art. Web Design: How To Get Your Visitors To Stay Remember the famous line from the movie Field of Dreams, "If you build it, they will come"? In the world of Internet marketing, you not only want them to come, you want them to stay.The Internet is fast-paced. Web Publishing Guide for the Beginning Entrepreneur (Part 1) The best things don't come easy. - QuotedThe finished web pages in your hands could be likened to a painting by Michelangelo without the Sistine Chapel. Free Website Templates - Top 10 Things You Need to Know When building your website you might not have a large budget to devote to website design or a designer, so the best option for you might simply be to use free website templates. However, consider the following benefits as well as drawbacks before you decide to take this route of website design. Design With Purpose If your website is falling through the cracks, the chances are that the site has no message, no central core to build traffic or a core readership. Websites that try to do everything usually fail. Web Site Templates and Their Benefits Unarguably, the most important part of your website is content. To draw in clients or customers, you need captivating content and search engines are blind to web design. Affordable Web Design In Birmingham If you have a business, big or small you may be thinking of getting yourself a website.The world wide web is another way of spreading your message or selling your product. Use Feng Shui Techniques To Design a Harmonic Website For Your Business By following feng shui guidelines and techniques, you can build and design a business website that is not only visually attractive but also attractive to wealth and prosperity. The elements that are part of a business website are somehow equivalent to the objects distributed through a working space since the website is the electronic version of the actual business' offices. Testament To Testimonials We have all seen websites showcasing their testimonials either spread strategically throughout the site or all together on their own glorious page. They're there with the intent of leading us toward that high dollar purchase or convincing us of something's legitimacy. Website Design Considerations Q: Should I build and maintain my business Web site myself or pay someone else to do the work for me? -- Wesley L.A: When you say, pay someone else to do the work for you, Wesley, I am going to assume that you are talking about hiring a professional Web site designer to do the work and not your next-door neighbor's teenage son. How To Give Your Business Credibility Let's face it. Buying products and services from the Internet can be a bit intimidating. Website Design: Color Me Blue Chris, a new consulting client, asked me to help him increase sales on his affiliate marketing site.As he was describing his site and the problem, I thought, "This is going to be a quick fix.
|
|
|