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No More Jargon! Pamper Your Audience!
When your company built its website, did you think about the content (the text) of your site? Did you write it for your customers? The answer to these questions is often 'No.' The first mistake most companies make when filling their website with content is overlooking who they're writing for. The most common group they write it for is themselves. They fail to notice that the website is not for them, but their customers. This oversight can define what content is then used for the site. Technical jargon and marketing waffle is used, and the Board is happy. You see, they like marketing speak and they know their products/services - so they assume knowledge of the products. This results in a website that's not informing the customer of the information they need to know. The customer feels saddened and useless, and shops elsewhere. So why not increase sales, write better documents and pamper your audience. So how do you ensure your site is void of jargon? Aspiramedia web design have launched a free website for this reason - No Jargon. So what it's about? About "No Jargon" It's a campaign: No Jargon focuses on making the Internet free of jargon; it's as simple as that. It's a showcase: As part of the No Jargon campaign, jargon-free sites are showcased. So help No Jargon by submitting your website. It's a collection of resources: No Jargon aims to help. A resources page helps to and informs about ditching jargon and adopting clear language. Author: Andrew Faulkner of aspiramedia web design. No Jargon: http://no-jargon.aspiramedia.com - No Jargon Campaign
MORE RESOURCES:  website design - Yahoo! News Search Results website design - Yahoo! News Search Results • Medical Website Design and Medical Marketing Powerhouse, Aurora Information T... COLD SPRING, N.Y., Feb. 7, 2012 /PRNewswire/ -- Building on its solid foundation in medical website design and medical marketing , Aurora Information Technology, Inc. (Aurora IT) receives accolades from ... • Fort Lauderdale Website Design Company, A Work Of Art, Inc., Gives Tips for B... A Work Of Art, Inc., a Fort Lauderdale website design and marketing company, provide tips why business owners need to hire a web design company who can provide them with the services needed to make their website effective in today's competitive environment and the costs associated with web design.Fort Lauderdale, FL (PRWEB) February 07, 2012 The decision of hiring of a website design company ... • How Pinterest Is Changing Website Design Forever Even if you haven't ever visited popular visual bookmarking site Pinterest, you might recognize its design elements -- which have been popping up everywhere since the startup burst onto the mainstream scene in 2011. • Elliottsweb, a Chicago Website Design Company, Welcomes Its Newest Internet M... CHICAGO, IL-- - Elliottsweb, a Chicago website design company, would like to kindly welcome its newest website design and search engine optimization clients:Kurt Hermanni is an experienced Miami immigration ... • IV Interactive Wins IMA ?Best in Class? Award for Website Design of Fertility... Award Recognizes Creativity and Leadership in Healthcare MarketingNew York, NY (PRWEB) February 07, 2012 IV Interactive received the ?Best in Class? award for the design and implementation of FertilitySolutionsNE.com from Interactive Media Awards (IMA). An internationally renowned competition, IMA evaluates websites for design, content, functionality, standards compliance and usability. Winners ... |
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